We just launched our new redesigned ISBX website 2014

It’s been a long time com­ing. We recent­ly launched our new ISBX Web­site fea­tur­ing a respon­sive web design that dis­plays nice­ly on any device from desk­top, tablets, and mobile phones. We also added more in-depth case stud­ies to give poten­tial cus­tomers more insight into our process­es and what we’ve accom­plished for clients in all dif­fer­ent indus­tries and busi­ness sec­tors. And most of all, my favorite, on our home­page we added a fun inter­ac­tive gallery of web­sites and apps we designed and built.

When we set out to redesign the isbx.com web­site we want­ed the home­page to cap­ture and con­vey the breadth of work that we had accom­plished over the years. Pre­vi­ous­ly, there were bill­boards on the home­page that panned through sev­er­al exam­ples of our work, but it was very lim­it­ing and did­n’t do us jus­tice in com­mu­ni­cat­ing every­thing we want­ed. Our Cre­ative Direc­tor, Steve Sigler, and I start­ed brain­storm­ing and pro­to­typ­ing sev­er­al con­cepts to cre­ate an abstract uni­verse of client work that user’s can inter­act with. After sev­er­al weeks of iter­a­tion and pro­to­typ­ing we came up with what you see today on our home­page. At a glance you can see many of the clients and brands we have worked with. You can inter­act with the float­ing bub­bles to zoom in and pre­view the web­sites and apps we have built.

The next big chal­lenge for us was opti­miz­ing the app gallery for tablets and mobile devices. We spent a good amount of time mak­ing sure the app gallery per­formed well on Android and iOS devices. We real­ly had to push our HTML5 chops and we’re proud of what we cre­at­ed and we hope you enjoy it as much as we do.

One of the things we felt lack­ing in our pre­vi­ous web­site was the depth of our case stud­ies. We had show­cased most if not all the client work we’ve done, but did­n’t spend the time to real­ly talk about each one of the web­sites and apps. Instead, this time around we decid­ed to show­case a sub­set of the web­sites and apps we built and dive into each one of them pro­vid­ing more com­pre­hen­sive detail overview of each project. Eric Wise and Steve Sigler spent a good deal of time get­ting some ini­tial con­tent togeth­er, but Arthur Iinu­ma, our COO, spent a con­sid­er­able amount of time detail­ing out each case study. We hope you enjoy read­ing about our expe­ri­ences and capa­bil­i­ties in the con­text of past work. We’ve been doing this for a quite some­time and have a lot to share. Check it out and let us know if you have any questions.

As we move for­ward our plan is to con­tin­u­al­ly enhance and add more con­tent and inter­ac­tive fea­tures to the web­site. We strive to be for­ward thinkers and want to show­case for­ward think­ing in our own mar­ket­ing mate­ri­als. Often times we get so focused on our client work we don’t spend the appro­pri­ate time pol­ish­ing our own brand and mar­ket­ing our­selves. We hope you enjoy the new web­site and stay tuned for more updates!

We encour­age you to drop us a line and let us know what you think of our new web­site info@isbx.com